Lacoste choosed KairosTag to improve customers knowledge by engaging them through their smartphone

Lacoste manage new customer interactions

Army Of Frogs supports Lacoste’ cross canal strategy to enhance its CRM and sales development, by supplying Kairos Tag platform inside the POS, and we are helping our Client to interact with their customers and their smartphones when they are shopping.

Our solution helps Lacoste to collect data and gain better knowledge of its customers, creating easily thousands of tags to generate never-collected-before customer data.

We are constantly collecting Clients and Prospects opt-in to generate highly qualified fresh data from customers willing to engage with the brand, enriching the CRM database.

In store, we are gathering hyper local feedbacks and analyzing the network performances in real time.

We are also able to create traffic in store, by distributing localized and customized coupons to relevant customers through tags to generate drive to store effect and boost sales.

Easy Tag Management

Brands spend great amounts of money to create digital and physical touchpoints with customers… But these seldom are connected to them. We consider smartphones as the bridge between connected brand touchpoints and engaged customers. Kairos Tag was designed to manage easily networks of thousands of shops. With our platform, generate and manage these shops’ tags has never been so intuitive and easy.

Link the right content to your tags

Thanks to Kairos Tag, you will have the power to change your content at any time, in real time. Your content will constantly match your strategy.

Collaborate with your team and clients

Kairos Tag was designed to be collaborative. You can therefore decide to invite your Clients, your co-workers or anyone to collaborate on you project.

Analyse the performance of your campaign

Once your data is collected, you can visualize and analyze it on our platform: it provides you with a very powerful tool to help decision-making and strategic choices.